About Us
Amplifying moments since 1989
We have 30+ years of experience delivering impactful digital promotions, loyalty, rebate, incentive, and messaging solutions to engage consumers on behalf of brands. We are experts and Brand Guardians in incentive solutions, data protection, risk management, mobile messaging, and marketing insurance solutions, at a local level or on a global scale.
We simplify the complexities of promotions, so that our clients can have an amplified impact with their customers.
WHy WE DO IT
Humans are more connected than ever.
To each other. To technology. To brands – and promotions can help amplify these moments and create even stronger connections. It’s exciting – and it is complex.
At the IC Group, we connect humans to brands through promotional moments. But we do so much more than that. Here, we make complex promotions simple.
We connect through sweepstakes, prize pools, loyalty and more – all designed to leave your customers with positive feelings about your brand, and leave you with invaluable data. And we help you do it all *simply*, like turning a switch to “on.”
Over the past 30 years, we’ve adapted alongside (and ahead of) the technological curve to offer increasingly valuable connections and data. Today, we serve a vast array of blue-chip, Fortune 500 clients around the world – and we see our longstanding personal relationships with them as proof of our understanding and support of their ever-evolving needs.
IC Group. Simplify to Amplify.
Leadership Team
Duncan McCready
President and CEO
Marc Caron
CIO / COO
John Penhale
CFO
Sunil Bridgelall
SVP Product and Innovation
Jay Miles
SVP Marketing
Jill Goldworn
SVP Sales
Paul Wheeler
Director – IC Mobile
David Sasaki
President of Insured Creativity
